2/9/25

Auntieque Hair Support

This video shows the discomfort aunties face due to their large, heavy hairstyles and the structural support they require. Dealing with back and neck pains, some visit 'Auntie’s Hair Support', a service offering hair maintenance and lumbar support. Here, treatments lighten and volumise their hair, making it self-supporting. The mattress department customises products for every hairstyle, ensuring comfortable sleep and support for all aunties. This unique business is currently thriving in the Auntieverse. Additionally, the video subtly draws a parallel between the physical burden of the hair and the metaphorical weight of responsibilities that aunties, much like the women in my family, bear for their families and loved ones.

Previous

Auntieque Hairspray

Next

Auntique Institute Is Hairing